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OLD SPICE IS A PRODUCT FOR MEN...BUT IS IT? THIS ISN'T A NEW GIRL'S PRODUCT. JUST A PRODUCT THAT WORKS FOR GIRLS.

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Old Spice Sinister Serpentine’s deodorant defeats even the gnarliest of funks—becoming stronger with each puny dribble of sweat.

 

One can only possess the powers of the deodorant if they have vengeance in their heart.

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Sinister Serpentine smells like cedarwood, night fog, and the decay of your enemies.

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The only thing stronger than two nostrils is six nostrils. 

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Old Spice Saltwater Siren’s deodorant intoxicates even the most noble of seamen. 

 

The best deodorant for women who want to smell like seashells, birchwood, and 

hypnotic temptation.

 

Saltwater Siren deodorant sings a song most audible to damp underarms.

 

Can you resist the call?

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Old Spice Mythical Mare’s deodorant smells like what sparkles look like and what tickles feel like. 

 

You believed it couldn’t be true, your stench was once untamable--but alas, no longer.

    

Mythical Mare contains hints of raspberry, lilies of the valley, and children’s infinite laughter. 

    

Now, get along, gallop with the wind in your mane and your unwavering compass of sweat-free certainty. 

ART DIRECTION: JILL JACKSON
COPYWRITING: JULIA WALKER

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