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SLIM JIM
GIRL MEAT
CLASSICALLY, SLIM JIM TARGETS YOUNG MEN. BUT THEY'RE MISSING OUT ON A MAJOR MARKET:
GIRLS
AS IT TURNS OUT, GIRLS (SECRETLY) LOVE SLIM JIMS. BUT IT DOESN'T HAVE TO BE A SECRET.
CHANNELING THE TONE AND MANNER OF THE SLIM JIM BRAND, GIRL MEAT, THE OFFICIAL MEAT OF CHOICE BY AND FOR GIRLS, IS BORN.
SOCIAL MEDIA CONTENT
PRINTS
OUT OF HOME
AUDIO SPOT
GIRL MEAT
00:00 / 00:30
SLIM JIM X URBAN OUTFITTERS
SLIM JIM WILL COLLAB WITH UO FOR A GIRL MEAT
COLLECTION. T-SHIRTS WITH GIRL MEAT DESIGNS WILL BE INCLUDED, AS WELL AS A LIMITED EDITION SLIM JIM LIPSTICK.
DIGITAL STICKERS
ART DIRECTION: JILL JACKSON
COPYWRITING: MAREN EDWARDS
CONTENT CREATION: PETE HARAGUCHI
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